Low sales call performance, no clear standards for activities /prospecting, little meaningful marketing contact, reactive versus Proactive management… Are you familiar with any of those statements?
We always start with the assumption that all sales forces operate at 55-60% of their capacity /capability all of which detracts from your expected sales performance.
For us, enhanced sales force productivity and effectiveness is key to success in the marketplace but only the ones able to transform and adopt change quickest will win.
But how to drive change and make sales initiatives truly effective in your company?
You may know more here